Writing Samples
This section features a selection of written works organized by subject area. Professional writing samples are limited due to confidentiality agreements; however, I am happy to develop additional materials upon request. My primary interests are in research-based pieces revolving around international affairs, consumer insight analysis, and crisis response campaigns.
Research-Based Writing Samples
Writing samples centered around gathering external research and creating a clear analysis understandable to an audience unfamiliar with the subject. A brief reflection as to why each piece was included is located in the next section.
Research Reflections
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US-East Asia Relations
This project strengthened my ability to translate complex research into audience insights relevant for communication strategy. Comparing public sentiment in Japan, South Korea, and China demonstrated how historical relationships, media framing, and domestic priorities influence perceptions of the United States. The experience reinforced the importance of audience analysis and culturally informed messaging in international communication.
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Campaign Analysis
Analyzing the “Got Milk?” campaign highlighted how effective campaigns align their messaging with relatable consumer experiences. The campaign’s use of humor and recognizable situations showed how communication strategies can build emotional connections with peripheral audiences while maintaining a clear and persuasive brand message. This research strengthened my ability to evaluate how messaging, tone, and media placement work together to influence audience perception and support broader communication goals.
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Kathoey Gender Identity
This research emphasized how culture, government policy, and global narratives intersect to shape identity recognition of marginalized populations. Analyzing the Kathoey experience in Thailand enhanced my ability to translate complex social research into insights about audience perception, cultural framing, and the influence of power structures—skills directly applicable to strategic communication and messaging.
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US-Indonesia Relations
Studying US–Indonesia relations demonstrated how narratives differ depending on the audience and source. The research reinforced the value of examining multiple perspectives, in this case those of the American government, Indonesian population, and neutral academics, to understand how perception shapes policy and public opinion. These insights translate directly to strategic communication, where tailoring messaging to diverse audiences is essential.
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Model UN Guide: Disney 1998
This background guide examined the historical context, corporate decisions, and stakeholder perspectives of the 1998 Disney Board of Executives for a Model UN corporate simulation. The guide synthesized multiple viewpoints, including executive actions, media coverage, and public reactions, to provide delegates with a nuanced understanding of the company’s strategic challenges at the time. This project allowed me to distill complex information, present it clearly for a high-school audience, and analyze competing perspectives in a structured and meaningful way.
Corporate & Crisis Comm. Samples
Writing samples that cover various aspects of professional, corporate, and crisis communications. Many of these samples are in their formative stages and contributed to larger works.
